The world’s #1 Influencer & expert in the DIY sewing revolution.
Serial entrepreneur, speaker, and founder of Mimi G Style, Inc, Sew It Academy™, Pattern Making Academy, and Melanated Fabrics Store & Creative Center in Atlanta
THE WOMAN BEHIND THE BRAND
At first glance, you see the sassy, Über stylish, editor, trend expert, designer and all around magic maker with her signature pixie cut and effervescent smile but there is so much more to her than that. Mimi G. is a mother of four, a daughter, friend and champion of women but before that, she was a victim of sexual abuse as a child, teen runaway, homeless teenaged mother, and a domestic violence survivor.
One could go on about the list of trials Mimi has faced in her life, but the story of Mimi is not in her challenges, it is instead in her triumphs. Despite her humble and challenging beginnings, Mimi has emerged as the premier DIY and lifestyle blogger and a beacon of inspiration to women and men alike.
Mimi first began blogging as a way to keep a personal journal of her sewing projects. In a short six years, Mimi’s business “Mimi G Style, Inc.” has become the vehicle by which she lives her passion; to empower and motivate people of all ages and walks of life to embrace their power, find their voice and to discover and walk in their purpose.
Mimi G Style is more than a brand it has become a mission. Mimi’s global appeal reaches women and men in places near and far. She has been credited with helping women regain their conﬁdence, improve their self-esteem, get their sexy back and save their lives. Mimi’s blog epitomizes what she is about and why she is so loved. She is honest, she is humble, she is real, and she is generous. That combination is rare, and it inspires loyalty and restores faith that people do still care, that dreams do come true and that where you begin doesn’t have to dictate where you end.
Mimi G is the famed entrepreneur behind the award-winning fashion, lifestyle, and D.I.Y. blog Mimi G Style, the world’s leading online fashion sewing and design school Sew It! Academy, and co-founded Melanated Fabrics & Creative Center, a black and brown, female-owned business that provides creatives a unique space to create, inspire and support each other. She is known as the most influential woman in D.I.Y. fashion who has built a trendsetting fashion empire and celebrity following. In addition, Mimi G has recently been named Vice President of Design, Brand Strategy, and Patterns for Design Group.
What began as a hobby in Mimi’s Los Angeles home in 2012, blossomed into an international brand with a daily engagement of more than 3.2 million followers across all social media platforms, 22 million page views, and 2.2M unique visitors annually on her blog. Mimi G’s courses on D.I.Y. sewing, self-empowerment, business coaching, and lifestyle have propelled her from blogger to internet sensation while inspiring women and men alike to embrace their power, find their voice, and discover their purpose.
Since 2014, Mimi G. Style, Inc. has partnered with Simplicity Creative Group to license, design, and market commercial sewing patterns. In 2016 Mimi G. founded SewItAcademy.com, an online sewing school, designed to be accessible and affordable for anyone interested in learning to sew and design.
Mimi G. Style has collaborated with over 350 brands including Target, Google, Macy’s, ULTA, The Home Depot, The Recording Academy, Coca-Cola, Verizon, Kellog, Revlon, Steve Madden, and more. She has been featured on Essence.com, InStyle Magazine, Vanity Fair, and Rolling Out Magazine, and was awarded “Best Latina Blogger” by Hispanicize 2015. Mimi also made her television debut on Lifetime TV’s Project Runway Junior as a mentor and design consultant for young designers.
Mimi G. is a sought-after speaker and consultant and has interviewed celebrities such as Gwen Stefani and Jennifer Aniston along with other highly popular influencers. She was featured in Gary Vaynerchuck’s most recent book, Crushing It, and has begun developing several web series as part of Mimi G studios which launched in 2019.
Aside from Mimi G being an online sensation she has managed to take her influence offline. Selling out her speaking engagements and events, she has strived to make an impact both online through her platforms and in person where she enjoys meeting her fans.